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Real estate advisory or brokerage firm

Free Real Estate Advisory Proposal Template

A free real estate advisory proposal template with market research, due diligence coordination, financial modeling, and milestone payments.

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Keystone Realty Advisors
Proposal / Jul 30, 2026
Prepared for Summit Capital Group

Commercial Acquisition Advisory Proposal

A structured engagement to identify, evaluate, and close a high-value commercial property acquisition.

The engagement
12 or more screened and ranked targets
12 weeks
Prepared for
Blake Thornton
Acquisitions Partner, Summit Capital Group
Valid through
30 days
01Executive summary

Why now.

Summit Capital Group is expanding its commercial real estate portfolio with a focus on mixed-use and light-industrial assets in secondary markets. Keystone Realty Advisors will run the full acquisition advisory cycle from target screening through close support, delivering a shortlist of vetted opportunities with complete financial models and negotiation strategy.

02Business case

The problem & solution.

The Challenge

The firm's internal team lacks the bandwidth and local market intelligence to screen, underwrite, and coordinate due diligence on enough targets to meet its deployment timeline for the current fund cycle.

Solution Overview

Keystone will provide dedicated market research, target screening, due diligence coordination, and financial modeling to compress the acquisition timeline and surface opportunities the internal team would otherwise miss.

Success Metrics

  • Qualified target pipeline
    Current
    3 properties under review
    Target
    12 or more screened and ranked targets
  • Underwriting turnaround
    Current
    4 to 6 weeks per property
    Target
    10 business days per property
  • Due diligence cost variance
    Current
    No baseline tracking
    Target
    Within 5 percent of budgeted diligence spend
03Approach

How we engage.

Methodology
Keystone runs acquisitions through four phases: market research and target screening, due diligence coordination, financial modeling and valuation, and recommendation with close support. Each phase produces a defined deliverable reviewed by the acquisitions team before the next phase begins.
Description

An advisor-led acquisition process designed for institutional buyers who need speed and rigor without expanding headcount.

Client Dependencies

  • Fund mandate and target return parameters
  • Access to capital stack and financing terms
  • Timely review of target shortlists and model assumptions
  • Authority to engage third-party inspectors and counsel
04Scope of work

What's in & out.

In Scope

  • Market research across defined target geographies
  • Preliminary screening and ranking of acquisition targets
  • Coordination of environmental, structural, and title due diligence
  • Pro forma financial models for shortlisted properties
  • Valuation memos with comparable transaction analysis
  • Negotiation strategy and close support

Out of Scope

  • Legal representation or contract drafting
  • Property management after close
  • Debt placement or mortgage brokerage
  • Construction or renovation project management

Success Prerequisites

  • Clear investment criteria and geographic priorities
  • Single point of contact for approval decisions
  • Financing pre-approval or capital commitment confirmation
05Deliverables

What you'll receive.

  1. 01
    Market research and target shortlist

    Comprehensive market scan with a ranked shortlist of properties meeting the fund's investment criteria, including preliminary cap rate and occupancy data.

    End of week 3
  2. 02
    Due diligence package

    Coordinated environmental, structural, and title reports for each shortlisted target, with a risk summary and recommended next steps.

    End of week 6
  3. 03
    Financial models and valuation memos

    Pro forma cash flow models, sensitivity analyses, and comparable transaction valuations for the top-ranked acquisition targets.

    End of week 9
  4. 04
    Recommendation report and close support

    Final acquisition recommendation with negotiation strategy, term sheet guidance, and advisory support through closing.

    End of week 12
06Engagement plan

Phases, deliverables, allocations & dates.

Total
$35,000
Duration
12 wks
Phases
4
Start
Aug 4, 2026
End
Oct 20, 2026
TIMELINE
DELIVERABLES & PHASE ALLOCATION
Phase
Deliverables
Allocation
01
Market research and target screening
Wk 1-3 · 3 wks
  • ·
    Market research and target shortlist
$8,000
Manual
02
Due diligence coordination
Wk 4-6 · 3 wks
  • ·
    Due diligence package
$10,000
Manual
03
Financial modeling and valuation
Wk 7-9 · 3 wks
  • ·
    Financial models and valuation memos
$12,000
Manual
04
Recommendation and close support
Wk 10-12 · 3 wks
  • ·
    Recommendation report and close support
$5,000
Manual
Total
4 deliverables · 4 phases · 12 wks
$35,000
07Investment

Fees & schedule.

Total Investment
USD35,000
Pricing Model
Fixed
Engagement Term
Aug 4, 2026 – Oct 20, 2026 (12 weeks)
Payment Terms

Net 15

Expense Policy

Third-party inspection and title search fees are billed at cost with prior approval.

Fees

01
Market research and target screening

Geographic market scan, broker outreach, target ranking, and shortlist preparation.

One-Time
$8,000.00
02
Due diligence coordination

Third-party inspection management, title review coordination, and diligence risk summary.

One-Time
$10,000.00
03
Financial modeling and valuation

Pro forma models, sensitivity analysis, and comparable transaction valuation memos.

One-Time
$12,000.00
04
Recommendation and close support

Final acquisition recommendation, negotiation strategy, and advisory through closing.

One-Time
$5,000.00

Payment Schedule

01
Engagement kickoff
30
$10,500.00
02
Due diligence commencement
40
$14,000.00
03
Final recommendation delivery
30
$10,500.00
08Qualifications

Why this team.

Team Members

Quinn Mercer
Managing Director

Leads client relationships, investment strategy, and deal negotiation.

Jordan Pace
Senior Analyst

Runs financial modeling, market research, and due diligence coordination.

Case Studies

Mid-market industrial fund

Advised on the acquisition of a six-property light-industrial portfolio across three secondary markets within a compressed fund deployment window.

Closed within 90 days at a blended cap rate 40 basis points above the client's original target.
Regional mixed-use developer

Ran target screening and due diligence for a mixed-use redevelopment site in a competitive submarket.

Identified a below-market off-market opportunity and coordinated diligence that surfaced a material environmental remediation credit.

Differentiators

  • Deep local market intelligence in secondary and tertiary commercial markets
  • Integrated due diligence coordination that reduces third-party management overhead
  • Institutional-grade underwriting delivered on a compressed timeline
09Risks

What could go wrong.

Risk
Off-market targets surface slowly and delay the screening phase
Mitigation
Begin broker outreach and database screening in parallel during week one to build pipeline early.
Risk
Third-party inspection reports arrive late and compress the modeling phase
Mitigation
Engage preferred vendors with pre-negotiated turnaround commitments and track delivery weekly.
10Terms

The fine print.

Proposal Validity
30 days
MSA Reference

This proposal may be attached to a separate advisory services agreement if the parties choose to execute one.

IP Ownership

Client owns all deliverables including models, reports, and memos after all fees are paid. Keystone retains ownership of proprietary research methodologies and reusable analytical frameworks.

Termination Clause

Either party may terminate with 14 days written notice. Work completed through the termination date remains payable.

What's inside this free real estate advisory proposal template

This real estate advisory proposal template is a complete, editable example for advisory and brokerage firms scoping a commercial property acquisition or disposition. It covers market research, due diligence coordination, financial modeling, and close support with milestone payments.

  • Market research and target property screening
  • Due diligence coordination: environmental, title, zoning, tenant
  • Financial modeling: pro forma, IRR, cash-on-cash scenarios
  • Recommendation and transaction close support
  • Milestone payments across the advisory engagement

How to use this real estate advisory proposal template

Preview the full example above, then open it in InkDraft to make it yours. Replace the sample property and market with your actual engagement, adjust the diligence scope and modeling approach, and set the milestones. When the proposal reads the way you want it, send it for review and signature or export a PDF.

Template questions

What should a real estate advisory proposal include?

A strong real estate advisory proposal covers the market research and target screening, due diligence coordination, financial modeling and valuation, and a recommendation with close support. Pricing should be structured as a retainer plus success fee or fixed by phase.

How do you price real estate advisory services?

Common models: fixed fee by phase, retainer plus success fee on close, or a percentage of transaction value. This template uses fixed pricing with milestones tied to research, diligence, and close support phases.

What due diligence should be in a real estate advisory proposal?

The proposal should define the advisor's coordination role: environmental reports, title review, zoning confirmation, tenant lease review, and financial audit. The advisor typically coordinates these but the client bears the third-party costs.

Should a real estate advisory proposal include financial modeling?

Yes. A pro forma with acquisition cost, projected income, operating expenses, and return scenarios (IRR, cash-on-cash) is the deliverable that drives the investment decision.